Increase Conversion Rates with an Answering Service

Posted by on May 29, 2015 in Answering Services

You’ve already got the leads, but you can do more with them. A business answering service can help you increase conversion rates and make more sales.

Image of two women making a transaction due to increased conversion rates

If one is committed, there is almost no piece of information that can’t be found online. Most businesses have at least some degree of web presence for interested parties to learn about the company. However, sometimes the easiest thing to do is just grab your phone, call the business, and find out exactly what you want to know rather than dig through the vast expanses of the web. That is why businesses who use a live answering service have the best shot at providing superior service.

Not only does using a 24/7 answering service improve businesses processes, but it also lets your callers know that you value their attempts to contact you. As a consumer, when you go to make a purchase decision, are you going to choose the company that actually picked up their phone and had a conversation with you, or the one that just let it ring and ring until you got their voicemail? You’re always going to choose the one that didn’t leave customer service out of the marketing plan.

In today’s business world, people don’t work the typical 9-5 as much as they used to. They are still working a lot, but thanks to modern technology, they can do it whenever they want. A lot more work is now getting done after normal business hours, at night, and on the weekends. Wouldn’t you want to be accessible to all interested parties at any hour? Using a business answering service gives you that edge over your competition.

Being able to take care of your callers and customers whenever they are interested leads to a boost in profitability. A 24 hour answering service can not only capture leads that would have been lost otherwise, but they can also answer questions, help solve caller issues, and even take orders or set appointments with a consistent, helpful presence. That’s what branding your business phones with an answering service is all about.

And that’s where we come back around to increasing conversion rates. You’ve worked hard to get traffic to your website, have potential clients call you, and become leads. With a live answering service in place to help nurture those leads you can close the deal more frequently. More money for your business. Better service for your customers. What’s not to like?

Contact us to find out how we can help your company increase conversion rates.